JAGUAR & CASTROL: COEFFICIENT

Oil and car engineered and developed to run perfectly together. This is a partnership that has generated fantastic results for Jaguar. Improved performance and the world's only carbon neutral oil.

We created this film from existing brand content and adverts as well as creating all the molecule animations from scratch. It was shown as part of the Jaguar exhibits across the globe.

Directed and created by: Blair Jarvis & Darion Leigh

Agency: Imagination